Testimonials
Discover how Cluby has helped other restaurants transform their business.
Read success stories and testimonials from restaurant owners who have boosted customer loyalty, grown their client base, and increased revenue with Cluby.












Café Mutteri – Reference Case
Café Mutteri x Cluby: Customer loyalty and +20% revenue growththrough digital loyalty platform.
BACKGROUND
Before adopting Cluby, Mutteri regularly welcomed familiar customers, but there was no tool to identify and engage them effectively. Marketing was primarily based on traditional methods, such as local advertising, and there was no clear way to develop services to better meet customer needs. Entrepreneur Mikael Ranta wanted a modern solution, an easy-to-use tool that would help better understand customers and communicate with them efficiently.
KEY NUMBERS
20%
REVENUE GROWTH FROM LOYALTY PROGRAM CAMPAIGNS
1940
NEW LOYALTY MEMBERS SINCE 2/2022
90
NEW LOYALTY MEMBERS PER MONTH SINCE THE IMPLEMENTATION
SOLUTION
Mikael decided to implement Cluby’s digital loyalty platform in February 2022 and focus on digital customer communication. The platform enabled the creation of a customer database, offering various campaigns, promoting events, and increasing visibility and sales directly through the Cluby mobile app. The digital loyalty platform also allowed for offering various products, such as membership cards and salad and coffee passes, to customers. With Cluby, customer loyalty became easier, more appealing, and measurable. The implementation of Cluby at Mutteri was done in collaboration with the account manager. First, a restaurant profile was created, loyalty program benefits were defined, and a clear communication plan was devised. At the same time, staff was trained to use the new digital tools and guide customers in their use. The loyalty program was actively marketed to customers in the restaurant, and customer data was used to enhance the customer experience.
RESULTS:
After implementing Cluby, Mutteri’s loyalty database has grown steadily: an average of 90 new loyalty members have joined per month over the past two years. Additionally, various events, such as live music nights, have attracted new visitors, thanks to active promotion using Cluby’s digital tools.
“Cluby has brought clarity and efficiency to building customer loyalty. It has allowed us to identify our customers, better understand their needs, and grow both our loyalty member base and revenue,” says Mikael Ranta, Entrepreneur of Mutteri.
MIKAEL’S THREE TIPS FOR MAXIMISING CLUBY:
- Promote actively: Ensure all customer touchpoints (e.g., menus, brochures, and staff) remind customers to join the loyalty program.
- Start with a clear loyalty program: Offer campaigns that encourage customers to return, such as daily, weekly, and monthly benefits.
- Keep your customers informed: Let customers know what’s happening at the restaurant, even when they’re not visiting.
ABOUT CAFÉ MUTTERI:
Mutteri is a popular, cosy café located near the Lauttasaari Bridge in Helsinki, celebrating over 95 years in business. Business owner Mikael Ranta, a former event producer and DJ, has transformed the café into a vibrant meeting place that combines delicious food with a lively cultural atmosphere. Mutteri offers not only a warm ambiance but also live music, art exhibitions, and various cultural events, attracting a diverse clientele. The goal is to provide a unique experience for both everyday coffee moments and social gatherings.

Features
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Build a digital customer register, offer exclusive benefits, stay connected with push notifications, and manage everything from VIP to staff cards effortlessly.
Elevate your restaurant’s loyalty program and keep your customers coming back for more.
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Elevate your restaurant’s loyalty
program and keep your customers
coming back for more.
Learn how CLUBY’s solutions can best serve your business.
Whether it’s a café, bar, fast casual, restaurant, or nightclub.
CLUBY provides every tool you need to maximize customer loyalty and engagement by using personalized rewards, promoting events, and managing customer data to increase visits and spending.
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Elevate your restaurant’s loyalty
program and keep your customers
coming back for more.

Solutions
4 Reasons to Build a Strong Customer Register
More Frequent Visits
Loyal customers visit 90% more often, spend 60% more, and are 5x more likely to choose your restaurant again. Loyalty builds lasting relationships and consistent revenue.
Increased Revenue & Lifetime Value
A 5% boost in loyalty can increase profits by up to 95%. CLUBY helps restaurants unlock this potential with tools that grow customer lifetime value and drive spending.
Fewer Losses, More Repeat Business
Loyal customers visit 90% more often, spend 60% more, and are 5x more likely to choose your restaurant again. Loyalty builds lasting relationships and consistent revenue.
Higher Return Rates
A 5% boost in loyalty can increase profits by up to 95%. CLUBY helps restaurants unlock this potential with tools that grow customer lifetime value and drive spending.
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Elevate your restaurant’s loyalty
program and keep your customers
coming back for more.
