A Finnish startup, born from a restaurateur's insight.

Cluby was founded in 2018 around one observation: most restaurants don't know their customers, which turns marketing into guesswork. The first version launched in the summer of 2019, and the pandemic years went into refining the product alongside a handful of partner restaurants. Growth has been fast ever since — more than 700 restaurants now run on Cluby, with hundreds of thousands of members.

Our vision is to connect restaurants and their customers digitally. We build the platform in Finland, together with Finnish restaurateurs — and we're taking the same product to the rest of Europe.